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Blitz-It Marketing Bootcamp will transform you into a more confident 'somebody-had-to-do-it' Accidental Marketer.
We started with the best marketing and behavioural science principles. Then used 20 years of professional marketing experience to craft an interactive online course to help you build a solid marketing framework, in just six weeks.
Cheaper than paying a consultant and more practical than a Uni degree - the live, small group environment is a fun and social way to learn.
Whether you do your own marketing or outsource, Bootcamp will ground your thinking so you can make decisions more easily and hit your business goals sooner.
"This bootcamp filled knowledge gaps I've wanted to plug for years. I highly recommend this to fellow creatives and business owners!"
Kylie MeznarFirst-time 4WD"Tania helps people learn marketing without feeling overwhelmed. It was a great environment and I picked up lots of 'accidental tips' to use!"
Leath MargrieThe Lending Therapist"This course has given me structure - and mental space! It's fun, interactive and there's no fluff or padding."
Tim AllanPodcast CentralHello, what marketing is (and isn't), big picture of marketing strategy, understanding how your product category and type of audience will affect your marketing approach.
You'll explore your 'positioning', and how your experiences, beliefs and perceptions influence your marketing approach and results you're likely to get.
Why people buy, how they decide, the 'good enough' substitute, and the importance of considering real & perceived barriers when crafting your offer and message.
What are distinctive assets and how to build them, key components of writing compelling copy, the role of words and images in attracting the right people.
Choosing your promotional mix, resourcing pros & cons, tips for working with suppliers and generative AI, and clever ways to avoid getting stuck in uninspiring ruts.
Optimising the customer and referrer experience , protecting your brand and IP, managing your reputation, what to measure when, why and how.
Plus, you'll receive a kit in the post with goodies to help you stay on track!
$1100 . 00
plus GST
Blitz-it Bootcamp is a carefully structured series of weekly workshops led by Tania Cavaiuolo, a Certified Practicing Marketer with 20 years of experience.
Tania sifted through a career's worth of knowledge to write this course to help Accidental Marketers like you make better marketing decisions for their business.
And by focussing on the right things and fixing some common mistakes non-marketers make, you could save thousands of dollars.
Accidental Marketers... the non-marketing folk doing marketing things in a business, whether the business is theirs or not.
Our Blitz-It Marketing Bootcamp will provide foundational knowledge and guidance to help you do or oversee your marketing more confidently.
The good bits of marketing theory and strategy in one nutritious blend. That's how we'll help you be a great all-rounder.
Our mix of expert talk, group discussion, real-life examples and further reading will expand your horizons. You'll also be guided through practical activities to review your marketing against the techniques you've learned.
We acknowledge the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their Elders past, present and emerging, and all Aboriginal and Torres Strait Islander peoples today. Created on Kaurna land.
Hand crafted by our very own Chief Pineapple.